Studying Soft Power
Published By: | Published Date: July, 09 , 2011In an era of globalised communication technologies, research is focussing on the potential of media as a means of ‘soft power’, to persuade people and wield influence. The issue of credibility also complicates the study of media as a means of soft power. The Hoot Media Research Review.[http://www.thehoot.org/web/home/story.php?storyid=5389&pg=1&mod=1§ionId=9&valid=true# ]
Author(s): Maya Ranganathan | Posted on: Nov 22, 2011 | Views(568) | Download (660)